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Social Media Marketing

Boost your engagement on Instagram by getting more followers on your business account

Boost your engagement on Instagram by getting more followers on your business account

Boost your engagement on Instagram by getting more followers on your business account For business owners, Instagram is unputdownable these days. You cannot ignore Instagram and its potential for having a massive impact on the growth and development of your business. One of the most popular platforms of social media today, Instagram has the power […]

The power of social media in court reporting: when the influence extends beyond courtrooms

The power of social media in court reporting: when the influence extends beyond courtrooms

We have heard ad nauseam about how court reporting jobs do not blend well with social media. What happens when a court reporter decides to forego his or her social exile and open a Facebook account? Is the social media presence of a transcriptionist or a certified court reporter a deal breaker? Should you risk […]

What are the services offered by SEO service providers? How can you select one?

What are the services offered by SEO service providers? How can you select one?

Proper Search Engine Optimization or SEO is no doubt a necessity for today’s business to gain better visibility with multiple search engines like Yahoo, Google, and Bing. It can be said that an SEO expert processes the required skill for helping clients in evaluating their way up the various search engines, ensuring all the while […]

Website SEO and UX should not fight: they work together for improving experiences

Website SEO and UX should not fight: they work together for improving experiences

Even about 20 years ago, people were filling their web pages with the target keywords, and that was enough to rank for relevant searches on Google. Those were the sweet days! Today, working on your keyword only will get you nowhere fast. All leading search engines including Bing and Google have defined a few parameters […]

Basic and Advanced Step by Step Guide for Online Business Marketing

Basic and Advanced Step by Step Guide for Online Business Marketing

Business marketing is essential these days, as more and more businesses are venturing into the online field. They want to reap benefits of online marketing. Now, at this stage, social media marketing, as well as search engine optimization, has become two primary internet marketing strategies. However, the other methods are equally important as well as […]

The top 7 mistakes you should avoid for the success of your PPC campaign

The top 7 mistakes you should avoid for the success of your PPC campaign

Are you looking for online marketing that is refreshingly simple yet profitable? Then, pay-per-click or PPC marketing is the best option for you. It is simple, effective and customizable. Most PPC campaigns utilize search engine marketing (SEM). They leverage the advertisements on search engine result pages that depend on their relevance to their search-terms, location […]

The Most Helpful Tools for Instagram to Increase your Profile Following

The Most Helpful Tools for Instagram to Increase your Profile Following

Today, most of the online businesses prefer having social media profiles. Having social media presence helps the businesses to grow by clinching more exposure. However, it is indeed a tough decision to choose a social media platform for business marketing. A lot of social networks are there and Facebook, Twitter, YouTube, etc. are the most […]

Efficient and Effective SMS Marketing for Universities and Schools

Efficient and Effective SMS Marketing for Universities and Schools

SMS marketing campaigns are not confined to online businesses and the corporate world. It has expanded and can be used in any field of life to improve lines of communication and interaction. A text message is highly convenient as it helps you send out one message at a click of a finger. Everyone uses a […]

Want to Boost SEO through Online Reputation Management? Use These Top ORM Tools

Want to Boost SEO through Online Reputation Management? Use These Top ORM Tools

You build your brand; whereas your reputation is earned! It holds true for managing your brand’s reputation online. And when it comes to drawing up a positive reputation, brands have to work it out! According to an Accenture study, about 94% of the B2B buyers conduct online research before arriving at a buying decision. What […]

These social media marketing tactics should turn you into a confident marketer

These social media marketing tactics should turn you into a confident marketer

Strategies are essential to launching a social media marketing campaign, but unless you can support it with the right tactics, the strategies could fall flat. Making a beginning is just not enough. You should have the ability to take your social media marketing campaign to the next level. The campaign will at best remain afloat […]

Why Facebook’s logo is blue — a designer’s guide to color and emotion

Why is Facebook blue? As per The New Yorker, the reason is straightforward. This is on the grounds that Mark Zuckerberg is red-green partially blind. This implies blue is the color Mark can see the best. In his own particular words Zuck says: “Blue is the wealthiest color for me; I can see all of […]