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SEO 2020. How to Survive the Ins and Outs of Google

SEO 2020. How to Survive the Ins and Outs of Google

Google makes around 500 to 600 changes to its algorithm each year. These changes, mostly minor, are made so that users enjoy the best experience. In October of 2019, Google released BERT. BERT is designed to identify user intent from a search query. Changes in search engine algorithms have an impact on SEO. When BERT […]

Tips to Improve Your Conversion Rate in 2020

Tips to Improve Your Conversion Rate in 2020

If you are the owner of an eCommerce website, you probably know what we are referring to when we talk about average income per visitor. Generally, we use this figure because it is the ultimate indicator of the profitability of your online store. It helps to determine the maximum CPC you are willing to pay […]

B2C Content Marketing in 2020: An Excellent Adventure

B2C Content Marketing in 2020: An Excellent Adventure

Content marketing can be defined as a marketing technique that connects the consumers to the company via a piece of content that may be of value to them. Marketing techniques utilizing content are not new and have been existent forever. What is new is how people are using this format and putting it to much […]

6 Tips to Step Up and Own the Web Content Game

6 Tips to Step Up and Own the Web Content Game

In today’s climate of ideas and reasons, mediocre content will be left in a ditch to rot. The audience wants innovation, splendor, and the best content that you can provide, and that will ensure your stay in the summit of the hierarchy, and not be food to the rats. You need to excite people, intrigue […]

How to Implement in-app Marketing in 2020

How to Implement in-app Marketing in 2020

Whether you’re developing a website or a mobile application, at the end of the day, your primary goal is to generate conversions. No matter how sophisticated, unique, and well-designed your app, if it fails to drive potential audience then all your development and design strategies go down in vain. There is only one way to […]

Learn How Content Marketing Can Grow Your Business

Learn How Content Marketing Can Grow Your Business

If you take a look around, you will notice that we live in a customer-centric world. In other words, everything revolves around customers and their needs.    Well, if you want to expand your business and attract as many clients as possible, content marketing may be the way to go. After all, content marketing statistics […]

15 Insanely Actionable Content Marketing Tips For 2019

15 Insanely Actionable Content Marketing Tips For 2019

There are various definitions of content marketing that you will find on the internet. Let’s make you understand what content marketing is by a simple definition. Content marketing is basically the method of preparing content for increasing web traffic, gaining new customers, getting more sales and raising brand awareness. In this, you not only create […]

5 Tips That Will Make Your Business Stand Out

5 Tips That Will Make Your Business Stand Out

Are you sick and tired of being neck in neck with tons of business like yours? Odds are that you are reading this because you own a business and would love to know just how to excel past your competitors. It’s quite unfortunate that a lot of business around the country seems to be a […]

Understanding the Value of Email in Marketing

To this day, email remains the most convenient, affordable and reliable marketing tool. With a large percentage of adults using the service on a daily basis, email marketing campaigns stand a huge chance of reaching millions of people and tapping into their needs.   Targeted email campaigns may do marvels to that end; with a […]

Wikipedia as a Marketing Tool: Pros and Cons!

Wikipedia as a Marketing Tool: Pros and Cons!

Wikipedia is one of the greatest information hubs that possess an online existence. The site is so far an amazing encyclopedic site that contains a variety of encyclopedia about a diversified and large range of subjects. The site is currently catering to an extensive audience group that belongs to different regions of the world. The […]

Becoming a Professional Ghost Writer: Here’s What You Need To Know

Becoming a Professional Ghost Writer: Here’s What You Need To Know

Being a writer, you might have gone through the word “ghostwriter” many times in your career. What it means by being a ghostwriter is to have the expertise to write a book, blog memoir, or other content for another person without being credited for it. Being a writer in itself is a difficult task, and […]

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