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email marketing

How has email marketing reinvented itself to become the highest ROI generating tool?

Email marketing campaigns remain one of the least expensive but highly profitable marketing techniques today. Nonetheless, several small businesses refrain from integrating email marketing techniques into their daily marketing practices. It is a common belief that it is labor-intensive and it demands a lot of time compared to the other contemporary online marketing techniques. It […]

Want to get high ranking within a short span of time? Try these 6 email marketing tips!

Want to get high ranking within a short span of time? Try these 6 email marketing tips!

Is there a link between SEO and email? Most of us overlook this link at first glance! However, these two platforms do share a connection. Emails assist in enhancing SEO along with website rankings in several ways. Email and organic search are two principal factors that generate maximum traffic to sites. Based on Conductor research, […]

The reasons why email marketing is still much relevant today

The reasons why email marketing is still much relevant today

Digital marketing has evolved with time, and the advent of the social media has revolutionized the approach to inbound marketing.  The ever-increasing influence of social media has brought about a complete makeover in the marketing world. The dominance of social media on digital marketing may seem so overwhelming that email marketing appears to lose its […]

The Best Email Marketing Strategies for 2017

The Best Email Marketing Strategies for 2017

Email has the ability that many other marketing channels does not have. It has been a long time that we hear about the failure of emails or email marketing. Do you hear something that email is dead? We know that your answer will be a big no. Instead of criticizing email marketing, all the email […]

The Importance of Email in Your Marketing Campaign

The Importance of Email in Your Marketing Campaign

The creation of your website will only be half of the work you will need to do in order to get your new online business off the ground. You will then need to focus all of your attention on telling people about the great site that you own. This is not as easy as you […]

5 Steps to Improve Your Internet Marketing Strategies

5 Steps to Improve Your Internet Marketing Strategies

Internet marketing is a fickle and ever-changing enterprise. What worked last year is not necessary going to be the best choice this year, and the same can be said about next year. In order to market yourself or your organization effectively online, you must be willing and able to adapt to the latest hardware, software, […]

Seven Strategies to Boost Your Mobile Marketing in 2016

Seven Strategies to Boost Your Mobile Marketing in 2016

Mobile marketing has changed. Advanced consumers, mobile technology, wearables, AI and environmental sensors have reworked the smartphone’s baseline offers, and big-time marketing professionals are powering the revolution beyond basic SMS marketing schemes. 2016 will be exciting for entrepreneurs and businesses alike. Already, consumers are receiving awesome benefits from mobile strategies, and the world’s emergent trends, […]

Multi-Platform Marketing Strategies

Multi-Platform Marketing Strategies

Cross-platform marketing is essential in today’s multifaceted marketplace. If you aren’t utilizing the vast wealth of media available, you’re missing out on tremendous opportunities. There is no one-size-fits-all marketing approach, but there are a few universal truths that should be heeded when undertaking any multi-platform strategy. No matter where you are in the marketing process, […]

How to Add Email Signature to your Webmail

How to Add Email Signature to your Webmail

How to Add Email Signature to Webmail Hello Stanislaus, how do I add email signature to my webmail? Before I go ahead to show you how to add Email signature to your email I want to say that email signature is a creative way to shows professionalism in email, also show your openness to communicate, it promotes […]

The Perfect Cart Abandonment Email Sandwich

The Perfect Cart Abandonment Email Sandwich

Shopping cart abandonment emails are excellent ways to remind customers that they have failed to purchase a certain product or to keep them up to date in regards to relevant product and services. Despite this functionality, only 23 per cent of the top online retailers have adopted this strategy. Still, the cart abandonment emails sent […]

How to Run a Successful Direct Marketing Campaign

How to Run a Successful Direct Marketing Campaign

It doesn’t matter whether you are marketing online or offline, the principles of running a successful marketing campaign are essentially the same.  For every thousand people that you contact through a direct marketing campaign, you can traditionally expect to turn around 50 of them (5%) into customers.  However, if you follow the tips outlined below, […]

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