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The reasons why email marketing is still much relevant today

The reasons why email marketing is still much relevant today

Digital marketing has evolved with time, and the advent of the social media has revolutionized the approach to inbound marketing.  The ever-increasing influence of social media has brought about a complete makeover in the marketing world. The dominance of social media on digital marketing may seem so overwhelming that email marketing appears to lose its […]

SEO- Digital Marketing Strategies for Business and Career Growth

SEO- Digital Marketing Strategies for Business and Career Growth

It can be difficult to get noticed on the internet. Although a web page might provide helpful information regarding a popular topic in an engaging and interactive way, it may still be unable to attract a large number of visitors. Achieving a high ranking on the return pages of search engines is one of the […]

Small websites can do well in SEO by addressing the factors affecting on page and mobile optimization

Small websites can do well in SEO by addressing the factors affecting on page and mobile optimization

Small websites operate on shoestring budgets and hardly have money for hiring some SEO company for looking after their SEO marketing. SEO is all about how well you can optimize the website and optimizing small websites can become quite challenging due to budget constraints. However, as a small business owner, you have to accept the […]

Add a New Twist to Your Link Building Efforts by Strategically Placing Baits to Draw Users!

Add a New Twist to Your Link Building Efforts by Strategically Placing Baits to Draw Users!

Backlink building is one of the core elements of off-page SEO. The idea behind it is to increase the number of high-quality and relevant inbound links to a site. Link building not only aims at improving the search engine ranking of a website, but it is also done to establish the website as an authority […]

Improve Your Web Presence with Good Graphic Design for Your Brand

Improve Your Web Presence with Good Graphic Design for Your Brand

Your website can change the fate of your business with the right graphic design.  Your site has to look professional as well as functional. Your targeted audience should be able to identify with your brand and relate to the business message you want to communicate to your targeted audience. Remember if you are looking for […]

Email segmentation is an absolute necessity for increasing the effectiveness of email marketing

Email segmentation is an absolute necessity for increasing the effectiveness of email marketing

E-mail marketing is essential, and it would not perhaps have been necessary to mention it once again if there had not been some confusion among marketers about its effectiveness today. With the advancement of technology, new tactics of marketing keep coming up, and the social media marketing has been the most sensational development over the […]

Content Marketing Strategies: The Best Tool for a Successful Online Marketing Campaign

Content Marketing Strategies: The Best Tool for a Successful Online Marketing Campaign

In the world of online marketing, content marketing plays a determining factor in the success of a brand’s promotional campaign on the web. The content on the page of a business website allows them to go viral on the web. If a website or blog lacks content, it cannot expect to generate leads and obtain […]

Knowing the difference between Google updates and penalty shows the correct path to recovery

Knowing the difference between Google updates and penalty shows the correct path to recovery

You must have heard a lot about Google updates as well as Google penalties as most often people speak about these in the same breath. This might make one feel that there is some close link between the two.  Moreover, this marks the beginning of misunderstanding from misinformation that can have a serious effect on […]

Which WordPress Plugins Should You Use for Better SEO and Social Media Marketing?

Which WordPress Plugins Should You Use for Better SEO and Social Media Marketing?

There are many businesses using WordPress for web development including major corporate brands. There are many features built-in on WordPress which help even the not so savvy developers to create user-friendly and search engine optimized websites for their business purposes. WordPress makes it possible by offering features plugins and themes, which consist of all the […]

Drupal SEO Tips – How to Optimize Your Site for Higher Ranking and Better Performance?

Drupal SEO Tips – How to Optimize Your Site for Higher Ranking and Better Performance?

You look at a beautiful website, and its features attract you so much that you would like to have the same kind of site for your business. It is easy to replicate the website if it uses Drupal CMS because you could get a similar website done in no time. The process becomes super fast […]

Why are Blogs Indispensable for Internet Marketing Today?

Why are Blogs Indispensable for Internet Marketing Today?

Internet marketing is highly dependent on content that has now become the focal point for search engines. Google has emphasized time and again how much importance it gives to content. Texts, images, videos, audios, RSS feeds, and animations are part of the content, but the significant contribution comes from texts. Since content is ideal for […]

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