Anyone with a small business needs to have a business website in this digital age. However, it can be challenging to build a reliable website without spending a considerable chunk of your budget.Luckily these days, you can find a handful of popular options on the market for top website builders.
Why Do You Need A Website?
You might argue why you still need a website when you already have an online presence through social media. However, having a business website makes more sense in the business landscape. When you create your website, you have an infinite number of design options. You have complete control over your products and services that you offer and how they are distributed.Furthermore, getting a genuine, dedicated website helps a company seem more credible and trustworthy than a Facebook or Twitter presence would give your brand.
If you want an internet identity that represents you or your company, you must have a website that distinguishes you from the competition. In contrast to a social media profile, an actual website allows you complete control of design and content. That increases the prestige of your small business enterprise or personal brand. To put it simply, Facebook profiles all look the same, but on your website, you can create a brand name, sell merchandise, and add third-party web services that can make you stand out.
Making Your Site Successful With Website Builders
If you want the simplest way to design a website, a website designer like Wix can get you there. It is straightforward to get started, and you’ll end up with a fantastic website. However, you should think about building with WordPress as well. There is no monthly fee, and the possibilities are endless. It is not an all-inclusive service, but signing up for the other components is straightforward, like a domain name, hosting, and a theme.
Here are some top website builders you can find in the market these days to further expand your options.
1.   WordPress
WordPress is one of the oldest and most dependable website designers. After its inception in 2003, the platform has grown to become the most popular content management system on the internet. WordPress, in turn, powers 39.5% of all websites these days. Since WordPress was around in the early days of the web, its emphasis was on content, which was the most popular website.
It is a creative way to build your website that comes with a simple process, and it can even allow you to launch a website in minutes. WordPress has long been at the forefront of the web design industry. Moreover, it continues to make headlines and set the benchmark for many other website builders and design tools. This tool contains over a thousand built-in themes and plugins like security features that can aid your antivirus software. It also offers users a wide range of options for loading, modifying, and optimizing websites to meet their tastes and needs
2. Weebly
Weebly is a drag and drop tool that can be considered best for beginners. It takes pride in its ease of use. Weebly now controls over 50 million websites and has been in business since 2006, which is a massive accomplishment and testament to the platform’s effectiveness.
What makes Weebly popular with users is its quick user interface and a fast learning curve. It will not overwhelm you with functionality or a complex GUI. Furthermore, it will not intimidate you but instead, help you to get down to the point of creating your website.
Everything feels natural and intuitive with Weebly. It also helps to have an on boarding mechanism that includes email and popup descriptions when you first use the platform. Weebly offers one of the most affordable price models as compared to other generalist website designers. It also comes with a strong customer service network that is available any day of the week.
3.   Squarespace
Designing a website with Squarespace might feel a bit like building a piece of furniture. While everything seems so elegant and straightforward in the showroom, it seems a little more challenging to bring together at home than promised. Squarespace’s user interface has a bit of a learning curve, and there isn’t much of a Squarespace forum to help you out. However, the page you end up posting would be stunning.
Like the pages Squarespace creates, the editing interface is one of the most elegant, if not the most intuitive, on the market. You cannot simply begin editing the template site. Instead, you must first build a website that is built on a sample page. Furthermore, the lack of a sidebar for adding items is initially disorienting. It can be difficult to tell where you are in the Squarespace editor. It offers dozens of attractive options, many featuring full-photo backgrounds, and some offering scrolling interfaces. Squarespace opens a dialog box of content objects when you click on a location on your website that will accept a new feature rather than a permanent toolbar down the side of the builder GUI.
4.   Wix
If you don’t have a particular requirement, Wix is the most straightforward website designer to use. That is valid even in a different situation, such as having broad requirements and looking for different features.
Wix is a true “master of all trades” in the sense that it does anything well but nothing exceptionally well. However, for the average citizen trying to set up a website, it serves its function. Wix meets the majority of the requirements of those trying to create a website. Whether you are trying to set up an eCommerce shop, a blog, or just looking for a basic knowledge page, it can provide all. It also contains all the usual options for text, media, social media widgets, buttons, shapes, and so on that you’d expect in a website builder.
5.   Shopify
If you plan to sell some kind of product online, from jewelry to electric scooters, you can use a dedicated eCommerce platform and website builder. Shopify is unquestionably the best in this category. The platform serves over 1 million merchants in 175 countries and is the third-largest online retailer in the United States, trailing only Amazon and eBay. The Shopify software is a complete end-to-end platform that allows you to create, manage, and promote an online store. You can easily list your goods for sale, accept payments, and fulfill orders – all from one location.
Shopify loses some of the functionality and finesse of other website designers due to its focus on eCommerce. For example, in comparison to WordPress, their content management structure is severely restricted.
6.   GoDaddy
Many people come across GoDaddy for its web hosting and domain. However, it also has its website builder that you can rely on. Its Website + Marketing option can provide you with a toolkit that can build your website. Moreover, it can run all your promotional activities like email marketing, blogging, SEO, and social media.
Building your website on this platform is entirely free. While its website builder has seen overhauls in the past, the latest version can be an optimum choice for you. It now comes with additional and functional features like password-protected pages, analytics, and social media content creator. You can also add some functions like appointment scheduler and messaging feature that are free to use.
Final Thoughts
The digital landscape gives you various options to choose the top website builder you want to work with. While going with the most popular like Wix and WordPress can be a good option, you must assess your needs. Depending on your requirement and the final output you want, you can check various website builders before settling with any of the platforms mentioned in this article.
AUTHOR BIO
MARICAR MORGA
Maricar worked as a marketing professional for almost a decade and handled concerts, events and community service-related activities. Leaving her corporate job for good to pursue her dreams, she has now ventured in the path of content writing and currently writes forSoftvire Australia and Softvire New Zealand.A Harry Potter fan, she loves to watch animated series and movies during her spare time.
