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Why Facebook’s logo is blue — a designer’s guide to color and emotion

Why is Facebook blue? As per The New Yorker, the reason is straightforward. This is on the grounds that Mark Zuckerberg is red-green partially blind. This implies blue is the color Mark can see the best. In his own particular words Zuck says: “Blue is the wealthiest color for me; I can see all of […]

Magento & Cloud Hosting – A Relationship That’s Meant To Be

Magento is one of the leading ecommerce solutions in the industry, offering flexibility and scalability that helps grow online businesses. With more than 235,000 ecommerce stores use Magento, it has an infrastructure that is fully optimized to fulfill store requirements. According to a research by Datanyze, Magento and WooCommerce have the biggest market share in […]

5 Ways to Protect Your WordPress Website from Hackers

5 Ways to Protect Your WordPress Website from Hackers

Hundreds of content management systems (CMS) populate the Internet but none are as well loved or as widely used as WordPress. Powering 30 percent of all websites in cyberspace, there is no question that WordPress is here to stay. One reason why individuals and businesses prefer to use this open source CMS platform? Versatility. You […]

Add a New Twist to Your Link Building Efforts by Strategically Placing Baits to Draw Users!

Add a New Twist to Your Link Building Efforts by Strategically Placing Baits to Draw Users!

Backlink building is one of the core elements of off-page SEO. The idea behind it is to increase the number of high-quality and relevant inbound links to a site. Link building not only aims at improving the search engine ranking of a website, but it is also done to establish the website as an authority […]

SEO in 2018: The Definitive Guide

Owing a website is the first step to making your business dreams come true. It would be much more of a help if your website shows up on the first page of the search engine result pages (SERPs). Now the question lies ahead as to how to improve the visibility of your website. The answer […]

Improve Your Web Presence with Good Graphic Design for Your Brand

Improve Your Web Presence with Good Graphic Design for Your Brand

Your website can change the fate of your business with the right graphic design.  Your site has to look professional as well as functional. Your targeted audience should be able to identify with your brand and relate to the business message you want to communicate to your targeted audience. Remember if you are looking for […]

Email segmentation is an absolute necessity for increasing the effectiveness of email marketing

Email segmentation is an absolute necessity for increasing the effectiveness of email marketing

E-mail marketing is essential, and it would not perhaps have been necessary to mention it once again if there had not been some confusion among marketers about its effectiveness today. With the advancement of technology, new tactics of marketing keep coming up, and the social media marketing has been the most sensational development over the […]

Why Brand Awareness is More Important to Sustain Your Online Business?

Why Brand Awareness is More Important to Sustain Your Online Business?

Businesses have evolved with time, and today building a respectable brand name is important for any company’s survival. With the creation of World Wide Web and internet, things have become easier for businesses to some extent. They are able to touch new markets, open new ventures, expand their reaches, and do more than they could […]

Top 8 Reasons Why You Should Hire an Image Consultant or a Personal Stylist

Getting assistance from personal image consultants or fashion stylists can save you lots of effort and time. These professionals work efficiently to help you choose appropriate clothes that suit you best. They will also transform your frame of mind to ensure that you have successful interpersonal relationships both at home and at work. If you […]

Content Marketing Strategies: The Best Tool for a Successful Online Marketing Campaign

Content Marketing Strategies: The Best Tool for a Successful Online Marketing Campaign

In the world of online marketing, content marketing plays a determining factor in the success of a brand’s promotional campaign on the web. The content on the page of a business website allows them to go viral on the web. If a website or blog lacks content, it cannot expect to generate leads and obtain […]

Knowing the difference between Google updates and penalty shows the correct path to recovery

Knowing the difference between Google updates and penalty shows the correct path to recovery

You must have heard a lot about Google updates as well as Google penalties as most often people speak about these in the same breath. This might make one feel that there is some close link between the two.  Moreover, this marks the beginning of misunderstanding from misinformation that can have a serious effect on […]

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